We are Lucy & Dave and are proud parents to three children and spend our days down in Devon mostly walking our 3 dogs and chilling by the beach.

We both have careers in different industries and for a long time have toyed with the idea of working together to create a family business that would allow us to spend more time with our kids and importantly, to create them a nice, secure life for the future.

We created this company as we know all about kids clothes as we buy them! We wanted to create a place where it was easy to find some of the best small UK brands that are unique, well made and designed for everyday situations like preschool or rock pooling or even just a trip down the shops!

Our children have helped us all the way through the set up of this business from stamping our packaging with a “recycle me” stamp to picking lines of clothing and even taking some of the photographs that appear on our marketing and website. This is a family company, run by adults but very much run for our kids!

We hope you enjoy!

New Products

We love to highlight some of the amazing designers we work with


Rainbow Moose Playaway Dress

A simple, super soft jersey dress with the brilliantly playful moose pattern.  We love it!

Click here for our size guide


Falling Water Playaway Dress

Never has rain looked so cute and pretty.  This Jersey style dress is made from lovely thick organic cotton making it suitable for all occasions.

Click here for our size guide


Night Swimming Little Twirler Dress

Twirl, twirl and twirl some more in this super cosy long sleeved dress.  Perfect for a frosty morning walk to the local cafe for some cake and hot chocolate.

Click here for our size guide


Northern Lights Smock Dress

This empire line style dress is really lovely.  With its full length sleeves and planet & stars pattern, it really will make your little one stand out from the crowd.

Click here for our size guide

Featured Designers

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Funky Fox Clothing